Bartlett, C.A., Ghoshal, S., & Beamish, P. Transnational Management: Text, Cases, and Readings in Cross-Border Management. Fifth Edition. McGraw Hill/Irwin, 2008.
Date Topic, Activity, and Reading Assignment
16/Jan Globalization and multinational management
Distinguishing characteristics of the MNC
The changing focus of international business studies
Video presentation & class discussion: “Boeing vs. Airbus”
Preface: Pages vi - vii
R2-2: “Clusters and the New Economics of Competition”
23/Jan The international expansion decision
Motivations and success factors
Foreign market entry modes
Case (1-2) analysis & group presentations: “Jollibee Foods Corporation”
Ch.1: “Expanding Abroad ..."
R1-2: “Distance Still Matters ...”
30/Jan The changing nature of international competition
Competing forces on multinational management decisions
Company response to changing industry dynamics
Case (2-2) analysis & group presentations: “Global Wine Wars”
Ch.2: “Understanding the International Context ...”
R3-2: “Global Strategy ... in a World of Nations?”
6/Feb Multinational competitive strategies
Sources of worldwide competitive advantage
Configuration and coordination of assets and capabilities
Case (3-4) analysis & group presentations: “General Electric Medical Systems”
Ch.3: “Developing Transnational Strategies ..."
R3-3: “Competition in Global Industries ...”
13/Feb Organization design for multinational operations -- I
Multinational structures and coordinating mechanisms
Roles for multinational subsidiaries
Case (1-3) analysis & group presentations: “Acer, Inc.: Taiwan’s Rampaging Dragon”
Ch.4: "Developing a Transnational Organization ..."
R7-2: "Tap Your Subsidiaries for Global Reach"
20/Feb Organization design for multinational operations -- II
Worldwide learning and innovation
Knowledge management within the transnational
Case (5-2) analysis & group presentations: “P&G Japan”
Ch.5: “Creating Worldwide Innovation and Learning ...”
R5-1: “Unleash Innovation in Foreign Subsidiaries”
27/Feb Evolution of the transnational
Managing in the emerging markets
Managing in the global knowledge economy
Case (2-1) analysis & group presentations: “Hitting the Wall ...”
Ch.8: “The Future of the Transnational ...”
R8-2: “Serving the World’s Poor, Profitably”
3/March In-class Final Exam
About the Instructor
Joseph Cheng is Professor of International Business and Management and Director of the Illinois Global Business Initiative in the Department of Business Administration at the University of Illinois, Urbana-Champaign. He is a former director of the Illinois Center for International Business Education and Research (1999-2006), and a past chair of the Academy of Management’s International Management Division (2002-03). Professor Cheng received his Ph.D. in Business Administration from the University of Michigan and a B.S. (with honors) in Industrial Engineering from the University of Wisconsin-Madison. He has previously taught at the Ohio State University, the University of North Carolina at Chapel Hill (visiting), Virginia Tech, and the Chinese University of Hong Kong. During the Spring 2003 semester, he was a Visiting Scholar at the Haas School of Business at the University of California, Berkeley.
Professor Cheng's current research interests include strategy and organization design for transnational firms, global competition and multinational management, foreign R&D investment, societal influence on business and management practice, and organizational change and innovation. His work has been supported by funding agencies both in the U.S. and abroad. Since 1990, he has received more than US$2 million external funding, including two multi-year Title VI CIBER grants from the US Department of Education, and a CIMS grant from the US National Science Foundation. He has published extensively in leading US and European academic journals, including Academy Best Papers Proceedings, Academy of Management Journal, Administrative Science Quarterly, Advances in International Management, Human Relations, IEEE Transactions on Engineering Management, Journal of International Business Studies, Journal of Management, Management International Review, Management
Science, and Organization Studies, among others.
Professor Cheng has received recognitions for teaching, research, and professional service excellence, including an Outstanding Elective Professor Award from the Ohio State University MBA Programs (full-time, evening, and weekend), a Best Paper Award from the Organization and Management Theory Division of the Academy of Management, and a Distinguished Service Award from the Academy’s International Management Division. He has been the lead Co-Editor of the Elsevier/JAI research series, Advances in International Management since 1996; and currently serves or has served on the editorial review boards of Management International Review, Journal of World Business, Organizational Dynamics, Journal of International Management, and Journal of Engineering and Technology Management. Most recently, he was appointed Senior Editorial Consultant to the European Journal of International Management; and also a Consulting Editor for the Journal of International Business Studies, the flagship publication of the Academy of International Business. Professor Cheng has presented papers before various international associations in Asia, Europe, and North America, and serves as a research grant reviewer for domestic and international funding agencies.